School of Business Students Conclude Spring Capstone Projects

May 29, 2019 Suzanne Seldes

Working in small groups, nearly 50 students in the IRSC School of Business performed SWOT analysis, conducted research and provided business growth strategies for eight local organizations that participated as Capstone course case studies. Through their semester-long Capstone project, students applied the academic knowledge they have learned over four years in their Bachelor’s program to real-world situations. Students evaluated social media, researched grants, developed and conducted surveys, and drafted policies and procedures on behalf of their Capstone clients.

Will Roberts and Carol Alberts (front row), Owners of Mz Perkys Cold Brew Coffee with their Capstone student team (back row, left to right) Colleen Riddell, Sophia Lopez, Tara Mazzouccolo, and Tasha Wallace.

Among the organizations participating during spring semester were Indian River Magazine, Mz Perkys, Harbor Branch Oceanographic, Labstop, Haiti Partners and the St. Lucie EDC.

“We were so pleased that the students took the time to get to know all about our product and our operation so they could create a marketing plan that really reflected the goals of our company,” says Will Roberts of Mz Perkys. “We feel fortunate to be part of the IRSC Capstone program.”

The Capstone course is required for IRSC School of Business seniors seeking a Bachelor’s of Applied Science Degree in Organizational Management or a Bachelor’s of Science Degree in Business Administration. The course is offered in Fall and Spring semesters, and as a 12-week program during Summer semester.

Businesses, not-for-profit organizations and municipalities that are interested in participating as Capstone clients are encouraged to contact Dr. Herbert P. Ricardo at hricardo@irsc.edu or 772-462-7624, or Dr. Christopher McChesney at cmcchesn@irsc.edu or 772-419-5691.